from the mailbag, my grandma throws down the gauntlet

***QUESTION***

Hey, Chad. Let’s start working on reducing time between exercises this week!

Also, a question … You say the faster you exhaust your muscles the better, but isn’t there a minimum effective time? Otherwise why not just try and move more weight than you could possibly move for like 5 or 10 seconds and be done? Is there a lower limit?

Thanks. See you Thursday!

Michael

[This question is in reference to my last post. -Chad]

>>>MY COMMENTS

Great question, Michael.

I can tell that you not only read my last newsletter, but you really thought about it.

Yes, there is a lower limit.

Just 5 or 10 seconds of effort is insufficient to exhaust many of the fibers in a muscle–even if we talking about 100% effort.

The contractile fibers within a muscle fatigue at a certain RATE, and a muscle fiber won’t be fatigued until it has worked at it’s maximum effort for the duration required to fatigue it.

A muscle may not be strong enough to move a weight, but it still won’t be fatigued until it has exerted maximum effort for the duration of time required to become fatigued–movement or no movement.

Also, muscles are composed of many muscle fibers that can fatigue at many different rates.

Research suggests that the OVERALL greatest fatigue of a muscle happens when that muscle is working NO LESSthan 60-90 seconds, and NO MORE than 3 to 4 minutes.

For you, this means that 5-10 seconds might get your muscle to “failure to move” with a really heavy weight, but it will be sub-optimal exercise for the muscles involved, and it won’t get you the results you really want.

At Myogenics Fitness gym in LA I set my weights so that I last between 90 and 180 seconds before I hit “muscle failure.”

(And I set your weights this way, too!)

***QUESTION***

Hi Chad,

Yes, definitely would like to try this approach. I think my biggest challenge will be to stop drinking water in between exercises. How do I go about that? Perhaps we can talk before I start my workout on Monday.

Rita

[This question is in reference to my last post. -Chad]

>>>MY COMMENTS

Hi Rita,

If you need to, you can start by cutting back at first rather than eliminating rest cold-turkey. Plan one mid-workout break where you’ll stop and get water. Do two if you absolutely need it.

Also, anticipate that your mouth is going to feel dry and that will feel strange. Be okay with that.

As long as you go into your workout fully hydrated and your workout is less than 20 minutes start-to-finish, you should be fine with respect to hydration. It’s just that your mouth will feel dry from the water evaporating when you’re breathing a lot.

And after 5-6 workouts without water breaks, you probably won’t even notice dryness in your mouth any more.

We will find out…

***QUESTION***

Hi Chad,

You take my breath away. You challenge me to set up each machine before I start my exercise in the fitness room. I plan to try this Thurs. a.m. to see if I can finish in 1/2 hr. instead of 1 hr.

You do a wonderful job with your newsletter, Chad. Hope you have clients meet the challenge.
Thanks,

Love, Grandma

>>>MY COMMENTS

Thanks, Grandma Ruth! I will pass along to my clients that you told them they’d better rise to the challenge.

They won’t want to be put to shame by a 91 year-old, I’m sure.

If you couldn’t tell, my grandma is an amazing person. And if my grandma can do intense weight training, so can you!

Feel free to email me your questions/comments, and I’ll talk to you
again soon.

Next up, I’m going to answer questions about those vibrating platforms and the “ramping up” process of how to get from your current level to what’s ideal.

Stay tuned.

-Chad

P.P.S. If you like the tips in these posts, and you want a more lean, defined, strong body…but you’d rather have someone else take care of all the details for you, you might like personal training at Myogenics Fitness.

Last newsletter, I promised to share a “secret” technique that I personally use to dramatically increase my workout results.

It’s simple and ALMOST obvious, but virtually no one does it.

Once I tried it and saw the results, I never wanted to go back to the old way of training. Plus, it saves me time, which I love.

Here is my secret technique: eliminate rest between exercises.

While this idea sounds simple, there is a lot to it that is not obvious to most people. It sure wasn’t obvious to me at first.

Right now I’m going to bring you into the exclusive group of people who sees things that the average gym-goer never sees.

I’m going to give you a STEP-BY-STEP blueprint of ten advanced ways that I accomplish eliminating rest between exercises.

Any one of them could generate noticeable improvements in your workout; the combination of all ten could be rocket fuel for your results.

Here is that secret blueprint:

(then, further below, I’ll blow your mind when I quantify exactly how much your results can improve from implementing this simple technique)

1. I plan out my workout in advance: I have written down the exact weights and machine settings in my LA gym that I’ll be using before I start my workout. I also determine the order that I’ll do the exercises. This way there is no time wasted thinking and analyzing between exercises.

2. I set up all the machines in advance. This way, when I am finished with one exercise, I can start immediately on the next exercise without fumbling around to get the machine set up.

3. I do not talk during my workout. Not between exercises and not with anyone. Not even my personal trainer/workout partner. I only say something if it is absolutely necessary, and I save talking and chatting until after I’ve finished my entire workout.

4. When I complete one exercise, I begin the next exercise as quickly as possible … making it seem like a continuation of the previous exercise. I do not hesitate or move slowly between exercises. Recall: I’ve already set up the machines and determined my order in advance.

5. I do not check my text messages, email, etc. between exercises. In fact my phone is on silent and in another room so it cannot distract me at all.

6. I do not drink water between exercises. This might seem strange, but Since my workout is so short, and I’m hydrated going in, I won’t get dehydrated during my workout. My mouth does gets dry from breathing a lot, but I’m fine with that. And I drink some water right after my workout is complete to instantly eliminate the dryness in my mouth.

7. The moment I set down the weight after one exercise and feel my muscles unload, I use that as my cue to begin moving toward the next machine.

8. The moment I am seated and positioned on a new machine, I begin lightly pushing/pulling to feel the muscles I am going to be targeting. From here, I smoothly increase my effort over several seconds until the weight starts moving. I do NOT do the following: rest completely, then psych myself up, then jab at the machine. That is what I observe many people doing, and that is what I also USED to do. That was before I experienced how much more effective the “zero rest” method is.

9. I eliminate overheating in two ways: 1. by keeping the gym temperature between 61 and 64 degrees, and 2. directing a fan at me so a light breeze is carrying away the layer of warm air that surrounds my body. This prevents all the heat that I am generating from getting trapped in my body and forcing me to stop and cool down between exercises. It also prevents excess
sweating and water loss, because I am no longer overheating.

10. In my mind, I approach the whole workout as one big, continuous exercise that begins when I start on the first machine, and does not end until I finish the last machine–it does not stop anywhere in the middle. I don’t look for a sense of completion after each exercise this way–only after the entire
workout is complete.

Now for the mind-blowing part …

It might seem an overstatement to claim that this strategy could make your workout 50% more intense. Claiming 100% improvement probably sounds crazy.

I would have thought so before I experienced the difference.

Now, I’m about to show you how this makes a whole lot of sense…and you’ll be able to impress all of your friends with your superior knowledge of exercise.

If you took the conventional approach, you’d probably try to maximize the intensity of each individual exercise by resting a little between exercises.

That intuitively makes sense, however, we’ll see in a second how this sacrifices the overall intensity of your workout far more than any possible gain you could get on the individual exercises.

My approach, by contrast to the conventional approach, is to maximize the intensity of my entire workout–by having zero rest between exercises.

One result of this is that the weights and times on individual exercises WILL often be lower than what they would be if I was resting between exercises.

At first this might make it appear that I am accomplishing less; but the counterintuitive truth is that this is precisely a sign that I have accomplished MORE.

The fact that I started with the same strength and become capable of doing less during my version of the workout is a sign that I have achieved a greater level of exhaustion in less time.

And this is a critical point: it isn’t just that I’ve become more exhausted, it’s that I’ve done so in LESS time.

When I accomplish a greater level of exhaustion in less total time, that is an increase in intensity.

This example will make it clear:

Imagine that you ran a mile in 10 minutes, and then ran that same mile in 5 minutes. Now, “intensity” is difficult to precisely define, but we can probably agree that you might approximate that you worked twice as intensely when you ran the mile in 5 minutes as opposed to 10. In this case, you performed the same amount of work (running a mile) in half the time. Afterwards, you probably felt at least twice as exhausted.

Both the research that I’ve seen and my practical experience in training clients for the last 11 years point toward INTENSITY of work as the hands-down winner on what generates results.

NOT the total amount of work done, and NOT the level of exhaustion reached…but the intensity during the workout.

People who get fatigued from a lower level of intensity (i.e., using activities that take longer to get them fatigued) just don’t get nearly as good of results.

I could get completely exhausted by walking, say, 32 hours non-stop. My intensity throughout this activity would be low, but I’d be so exhausted at the end that I may not be able to remain standing. And I’d probably see no benefit from this at all–likely only detriment.

In contrast, a single two-minute, all-out sprint could also get me to the point where I was too exhausted to stand, but this would be far more intense, because it took a lot less time. And it’s far more likely to yield beneficial results.

Now, running is easy for most people to relate to, but there are several reasons why controlled weight training with ideal equipment is both more effective than running and can have a much lower risk of injury. It is something that nearly anyone, at any level of fitness can start with and be
progressing on–if done properly.

To sum up, If I want more strength, more definition, more stamina, and more results, then I want to accomplish more fatigue faster during my workouts.

More intensity is what triggers my body to respond and get stronger, leaner, and more conditioned more rapidly.

Here is how this applies to a workout in the gym:

Suppose that you normally did 6 exercises in about 30 minutes…

Each of those 6 exercises might last around 2 minutes.

After each exercise, suppose you rested a few seconds on the machine. Then you walked around a little bit, got a sip of water, chatted a little bit. Then you set up the weights on the next machine. Then you got into the machine, rested a little bit and got focused. Finally, you started the
exercise.

That could easily take 4 to 5 minutes of time between the end of one exercise and the beginning of the next.

In this case, your workout would consist of six 2-minute exercises and four 4-minute breaks: a total of 28 minutes. If you did nothing but cut your rest time to 20 seconds between each exercise, your entire workout time would fall to just 14 minutes. That’s HALF the time.

Even if you had to lower the weights you were using a little because you were getting so exhausted in the latter part of your workout, your overall workout intensity would still be MUCH higher than before…perhaps near 100% greater intensity. All from that one simple change of cutting out the
rest between exercises.

If you think you don’t actually rest that long between exercises, I challenge you to have a friend use a stopwatch and time you from the moment you set down the weights on one machine to the moment you begin the next. You might be shocked that each period that seems like 20 seconds is
actually 2+ minutes.

I notice that the difference between resting 45 seconds and 20 seconds is a night-and-day difference in what I feel after the workout, and in the results I get.

I often try to get my time between exercises down to around 10 seconds.

In addition to the awesome strength results, if you want to have amazing conditioning, there isn’t much that compares to a workout done this way.

Now, it’s a real challenge to get the time between exercises down under 20 seconds…and even more so to get it to around 10 seconds.

You’ll need to spend a little time to plan your strategy, and involve your trainer/workout partner in the planning. The pay-off and time saved is well worth the planning effort, though.

Also, I find that it helps to have the machines I’m using right next to each other, so it takes just two or three steps to get from one to the next. (And I designed the layout of my gym for this purpose)

If you took the conventional approach of resting a little between exercises to last a few seconds longer or lift a little bit more weight, you may achieve a *perceived* 5-10% increase on the individual exercise intensity. However, you’ll find that there is no comparison to the increased intensity and results of eliminating rest between exercises…the conventional approach loses
out hands-down.

Here’s a surprising kicker…even while you can increase your *perceived* intensity on an individual exercise, the actual intensity may still be LOWER–even if you just look at the individual exercise.

As long as you are not mentally giving up on an exercise, you are experiencing more intensity on an exercising where you are fatiguing more rapidly.

Exercise intensity is not the same as simple mechanical work performed (i.e., how much a weight is moved). This has confused many a gym-goer and even most trainers.

There are several major, VERY popular workout movements today that are based around trying to get people to do ever more mechanical work.

This is misguided and wrong, wrong, wrong.

Such people may be getting results to the degree that they are working intensely, but they are missing out on a lot more results.

At the same time, they are missing out on a lot of efficiency in their training that could give them hours, days, and months of their life back.

And they are needlessly putting their bodies through a lot more stress and trauma than is needed to get results–and this could be increasing the risk of injury and actually accelerating the aging process.

When you exercise, a muscle that gets more exhausted in less time has worked MORE intensely, regardless of how much mechanical work (i.e., amount of movement) it has performed.

This means that if you can figure out how to exhaust a muscle to a greater degree in less time with less weight, this INCREASES the intensity. This increased intensity exercises that muscle more than if you’d exhausted that same muscle using more weight and more time.

This is exactly what cutting out rest time allows you to do,

What most people perceive as a loss of intensity when cutting out rest is actually is actually an INCREASE in intensity–and a great benefit you do not want to miss out on.

Oh, and one more thing…you may have noticed that this not only improves your intensity and results up to 100%, but it also cuts your workout time by up to 50%.

Or MORE…

As your intensity and strength rise, you’ll eventually have to cut out entire exercises as the intensity and effect of just a few exercises goes through the roof.

Advanced subjects may not be able to tolerate more than 3 exercises…and less than 8 minutes of working out, start-to-finish, once a week.

At that level, this is more than enough to get very impressive and rapid strength and cardiovascular results.

I personally usually do just 3 exercises once a week; and I finish my workout in less than 8 minutes.

When I remove the rest between exercises, the cardiovascular effect is amazing … it’s not uncommon for me to be still out of breath and have my heart rate elevated 20 minutes after I finish this workout.

Nearly anyone can get close to that level…it’s just a matter of identifying where you are now and progressively improving a little bit each workout.

Because this has such a huge impact on the intensity, if you’re not used to it, give yourself several workouts to work up to it a little at a time…don’t expect to be able to instantly implement everything I do above.

Now, if you want me to give a more detailed outline of how to go through this “ramping up” process, email me back and let me know–and I’ll be happy to do it in another newsletter.

I know this post is getting long, and I need to end it, even though I have a lot more I could say about this, including…

-details of how to “ramp up” from out-of-shape to intense workout master–it’s not an overnight process

-psychological hurdles everyone encounters as the workout gets more intense, and how to easily overcome them

-how to identify and eliminate bad workout habits that are holding you back

-research studies that show dramatically more results in shockingly less timewhen exercise intensity is increased

-how the rest you’re getting DURING each exercise might be compromising results even more than the rest between exercises. Eliminating the several sources of hidden rest during exercises is actually where we begin with people we train one-on-one

But for now, I’ll wait to hear from you what you would like me to talk about. So email me and let me know.

And if you want to have someone guide you through this process and take care of all the details for you–while holding your hand and making sure you are getting the maximum benefit every step of the way, that is exactly what we do at my private gym in Los Angeles.

We’re not free, and we’re not for everyone. But if you’re serious about doing something and hiring someone to make sure you do everything you can to be getting the best results in the least amount of your time, then here’s my deal to you:

Try an introductory workout with us, and, if you don’t love it, I’ll personally refund your money.

I can’t offer you a better deal than that, and I can’t offer this deal forever.

You can see the details of this guarantee offer at the upper right of this blog.

(If the guarantee offer is gone when you click the link, that means time has run out and I’ve taken it down.)

At the same link, you’ll see details of the workout and a special interest form that will send your info straight to us so we can call you back immediately…today, and figure out if we’re a good match for working with each other.

If you’ve decided that it’s time to get the ball rolling on getting into better shape, and you’d like us to manage all of the details for you so you just have to show up, then I look forward to hearing from you today.

To health and life,

Chad

Chad Morris
Myogenics Fitness

P.S. Please comment below with any questions and feedback…or anything else you want to know, and want me to discuss in a future newsletter. While I cannot always personally respond, I read every comment, and I will try to reply in an upcoming newsletter.

—————————— —————————–
Disclaimer: All material provided herein is provided
for educational purposes only. Consult your own
physician regarding the applicability of any opinions
or recommendations with respect to your symptoms
or medical condition. Copyright 2009 Myogenics Fitness.
All rights reserved. Reproduction in whole or in part
without permission is prohibited without express
written permission. [home_url]
—————————— —————————–

Who should you blame if you’re out of shape?

The diet ads have you believe that it’s anyone’s fault but yours. They put the blame on your cortisol levels, your modern diet (ie fast food), or your busy schedule.

That strategy works to sell lots of pills and supplements, but will it work to get you into bathing suit shape, so you can show off your abs?

Here’s another way to think about it:

The blame belongs squarely on your shoulders.

Sure, you have obstacles that get in your way – your schedule, your job, your kids, the weather, your knee injury from college…but ultimately you have the body that you are willing to tolerate.

I’m going to repeat that so it will really sink in.

You have the body that you are willing to tolerate.

Embracing the blame for your current shape is not a bad thing – it’s empowering. Think about it. If it really wasn’t your fault, if it really was due to a long list of variables that you have zero control over, then you’d be stuck. You’d have no way to change.

The ‘Before and After’ Picture Secret Revealed

Look into the eyes of any person in their before picture and you’ll see that they are disturbed. The body they have is no longer in sync with the body they can accept.

They changed the body that they accept.

Now look into their eyes in the after picture – see the sweet satisfaction? They now own the body that they decided they could accept. And what a great feeling that is.

Your Time To Transform

Whether you realize it or not, you already posses everything you need to transform your body, but it all starts with taking responsibility for the body that you have today. You have your current body because until this moment you’ve been OK with it.

Oh sure, you aren’t thrilled with it, and you even talk about losing weight and getting fit, but you haven’t changed what you’re willing to tolerate. Here’s how to transform your body in 4 steps:

Step One: Get Disturbed

You’ve heard it said that emotion creates motion. This is essential when it comes to losing weight. Just like those folks in the before pictures, to transform your body you must first decide that you are unwilling to tolerate the body you currently have.

It’s time to get your emotions stirred up. Make a list of all the reasons that you must lose weight and get fit. Get disturbed!

Step Two: Get Clear

Without clarity it’s very hard to get where you want to go. Now that you’re disturbed with the body you have, it’s time to decide what the body you can accept looks like.

I want you to think in concrete and specific terms. Just like the captions under those before and after pictures – “Suzy lost 25 lbs”, “Mike lost 8 inches from his waist”, “Jenny went from a size 18 to a size 6” .

Get a clear picture in your mind of what you’ll look like in your after picture and visualize what the caption will read.

Step Three: Get Focused

Select an exercise and diet approach that is proven to work, and is also something that you can seriously commit to.

For exercise, I recommend progressive resistance weight training, because that’s where you’ll get the most bang for your buck…even if you do it just once a week for 30 minutes.

For diet, I recommend something that is balanced and includes a lot of vegetables and healthy fats, like the Zone.

Step Four: Get Moving

The time spent between your inspiration (now) and your action determines whether you will succeed or fail. Don’t allow yourself to get stuck between inspiration and action – there is always something that you can do right now.

Don’t you agree that you’ll be happier living life in a fit, healthy and attractive body, rather than the body you have today? Of course you’ll be happier.

I’ve helped scores of clients just like you finally lose their unwanted weight.

I am here to take you from your before picture to your after picture, however, you need to bring something to the table – you need to make up your mind about what you’ll accept of yourself.

What will you tolerate and what will you no longer tolerate of yourself?

See Results!

If you’re serious about seeing positive change right away, I’d like to help.

Fill out this application form:
Yes, I want to see results today

…then we will call you right back to discuss what options we have that may be ideal for you.

To health and life,

Chad

P.S. Next week, I’ll share a secret technique that I personally use during my workouts to amp up my results, and it’s something I see hardly anyone doing in their workouts, anywhere in the world. Further, it is something that I do between exercises, that anyone can do.

“If you are looking for an excuse to fall off the wagon, the universe will provide one.”

That was the lesson that Oprah shared in her recent confession about her ongoing struggle with weight.

Oprah knows how it feels to fall off the fitness wagon; in the January issue of The Oprah Magazine she described her recent 40 pound weight gain.

Her testimony was filled with valuable insights for anyone else prone to relapse. There was a hidden cycle that I found in her story – one that exposes the process of falling off the wagon.

1) You Fall

Your fall off the wagon could take place in a single moment, or it could be the result of a drawn out process. Oprah described her fall as one that happened slowly as a result of health problems. These health problems became her reason for not exercising.

Illness, vacation, holidays, changes at work or any other change in your schedule are all things that’ll get you off the wagon. Once you’re off the real damage begins.

2) You Surrender

There comes a point after you fall off the wagon that you simply throw your hands up in the air and give in.

For Oprah this was a dramatic moment. “I started eating whatever I wanted – and that’s never good. My drug of choice is food. I use food for the same reasons an addict uses drugs: to comfort, to soothe, to ease stress.”

This is the most destructive part of the cycle. You remove all expectations from yourself and as a result you plummet into an unhealthy realm. The progress that you’ve made toward your goals is lost and even more weight is gained.

3) You Hit Bottom

Inevitably there comes the moment when you hit bottom. Your body shows the new weight gain and you feel awful about it.

For Oprah it was a sobering moment. “I felt completely defeated. I thought, I give up. I give up. Fat wins.” She went so far as to say, “I felt like a fat cow. I wanted to disappear.”

While hitting bottom is never a fun experience, it can be a necessary one. The pain must become great enough for you to turn it around and take the control back.

4) You Take Control

Now comes the good part. When you hit bottom you were out of control, now you’re ready to once again grab the reigns.

Oprah says that “These days I’ve put myself back on my own priority list.”

She plans to get regular exercise, as well as eating healthfully and reordering her life to include time to replenish her energy. Her new goal is to be strong and healthy and fit.

Have you fallen off your priority list, like Oprah fell off hers?

The time has come to put yourself back on that priority list. The time has come to decide that you are worth it.

I’m here to help you do just that. Look, I’ve been through this cycle many times, myself, as has every other LA personal trainer here at Myogenics Fitness.

Each of us will be a cheering section for you to accomplish your goals, as well as an expert guiding hand to assist you.

Call or email today to get started on an exercise program that will change your body and your life … just like Oprah.

You can learn more here:

How It Works

Quick Tip: How to make eating out speed up results

When you eat out, make it a habit to order the smallest portion available. We often mindlessly eat whatever is in front of us, even though we’d feel just as satisfied on less.

Since portions have grown in recent years, the smallest size isn’t even that small. Order small, be satisfied, get results.

If you want to contact us directly about learning more, click here:
yes, I want to see results today

Repetition does not transform a lie into a truth.

That bit of wisdom came from Franklin D. Roosevelt during a radio address in 1939, and though he wasn’t talking about fitness, it certainly applies to the following fat loss myths.

Myth #1: Eating Late at Night Makes You Fat

The Facts: Your body doesn’t have an internal timer that causes late night eats to be stored directly as fat. Weight gain happens when you eat too much and exercise too little – you could eat too much in the morning, the afternoon, or late at night and it would all result in weight gain.

Your Solution: Consider how many calories you eat and burn each day, rather than when you eat.

Myth #2: Snacking Promotes Weight Gain

The Facts: Eating snacks throughout the day is actually a great way to keep your metabolism up and to avoid overeating at meals. However, if you snack on junk food then be prepared to pack on pounds.

Your Solution: When it comes to snacking it’s all about what you snack on.

Myth #3: You Can Lose Fat Without Exercise

The Facts: Exercise and healthy eating go hand-in-hand when it comes to permanent fat loss. Your body needs exercise just as it needs to be fed a diet filled with fresh produce and lean protein.

Your Solution: Accept exercise as a part of your lifestyle.

Myth #4: Fat Free Means ‘All-You-Can-Eat’

The Facts: It’s time to close your eyes and mentally erase everything that the 90’s taught about fat-free dieting. Fat-free foods are not the equivalent of flavored air – they contain plenty of calories and often lots of sugar.

Your Solution: Be mindful of calories when eating fat-free foods.

Myth #5: Eat as Little as Possible for Maximum Fat Loss

The Facts: Eating too little causes your metabolism to shut down and puts your body into starvation mode, and prone to store fat rather than burn it.

Your Solution: When it comes to fat loss think burn rather than starve.

Myth #6: Diet Pills Work for Fat Loss

The Facts: The main thing that diet pills are capable of burning is the extra cash in your wallet. Billions of diet pills are sold every year – to no avail.

Your Solution: Healthy eating and exercise can never be replaced by a pill.

Myth #7: You Should Never Eat Fast Food

The Facts: It’s all about what you order. Fried, processed and salty foods will cause weight gain – don’t order them. Lean meat, salad, vegetables and beans, on the other hand, are available at many fast food chains – order these instead.

Your Solution: When eating fast food skip the fried items, stick with lean meats and salads.

Trying to lose weight is often a frustrating experience. In a world filled with quick fixes, lasting weight loss is not something that happens overnight. Remember that it took time to gain the weight, so it will also take some time to lose it.

Permanent weight loss happens as a result of a proper exercise and diet plan – our specialty.

Click here to apply for an introductory workout and together with one of our LA personal trainers we will customize a diet and exercise plan designed to help you lose the weight, tone your body and feel fantastic.

Don’t Try

The New Year is still fresh and change is in the air. What do you want to change in your life this year? Whatever your goal, apply this philosophy to it: Do or do not. There is no try. This bit of wisdom didn’t stem from a former president…it came from a little guy named Yoda.

The year has started off with a bang–we’re getting new clients for personal training in our LA gym left and right.

It seems that a lot of people are seeing their health as a better investment than the markets right now, and we’re doing our best to make sure that is true for all of our clients.

But I had to take a five-minute break from the busyness to tell you about an exciting NEW book, hot off the presses, that, if you like my newsletters, well, the exercise science in this book is going to blow you away…

(please excuse typos, I wanted to get this to you quickly)

First, before I get to the “meat” of it, we have just a few remaining slots open for new clients, and I have a limited, one-time-only offer further down. It may be gone today, so if you’re interested, you’ll want to hurry.

Okay, back to the exciting development…

One of my most helpful resources when I first opened my gym 10 years ago was a brilliant doctor named Doug McGuff, M.D.

He is someone who, in addition to having a life-long passion for exercise, has spent decades as an M.D. acquiring an understanding of exercise so thorough that it’s fascinating to hear him tell the stories of even the simplest exercise phenomena.

What’s more, he can tell you exactly what to do to get the best results possible for just about any situation.

That’s why I’ve turned to him time and again over the years when we’ve had clients with special needs/circumstances.

Now he has co-authored a BRAND NEW book that is chock full of great information and advice.

I think it may be the best one-stop source for clear explanations of exercise, as well as step-by-step instructions to immediately use the techniques that will produce the best results for you.

If you’ve ever trained with us, I think you’ll love understanding on a deeper level why what we’re doing works so well. The chapter on global metabolic conditioning alone is worth the price of the book.

Also, the chapters “Ideal Training Programs for Athletes,” and “Ideal Training Programs for Seniors” (chapters 10 and 11) will be of particular interest to some.

You can see more about the book here:
Body by Science

BUT WAIT…

If you’ve never trained with us before, I want to offer you a FREE copy of this book…but only if you act fast…

I have a challenge, an offer, and a guarantee for you:

THE CHALLENGE: I challenge you to take action on your desire to get in better shape, and schedule an Introductory Workout with us today. We’ll teach you more in that hour of hands-on instruction than you’ll learn in 5 years of working out with conventional trainers…or 10 years of training on your own.

Even the best book can’t give you the practical, usable, real-world understanding that you’ll walk away with after getting live feedback from an expert Los Angeles personal trainer who understands it all.

THE OFFER: For the next 10 people who sign up, I will personally reach into my wallet and buy you a copy of the book Body By Science. Just enter “free book offer” along with your description of goals on the application form and we will call you right back, today, to get you scheduled.

THE GUARANTEE: Yes, the Introductory Workout Sessionis only for serious people, and it is not free. However, I’m so confident that you’re going to love it, that if you schedule your session right now, I’m going to personally guarantee it…if you don’t love it and agree that it’s the best workout you’ve ever done, then I’ll refund your money. Plus, on top of the refund, if you’re one of the first 10 who schedule right now, you can even keep the book.

Now we have limited openings on our schedule, so only apply if you’re serious about getting great results this year. This isn’t for everyone, and if you’re not serious, please leave room for those who are.

If this is something you want or have been considering, don’t delay–there are over 5,834 people in LA who have subscribed to this announcement, so the 10 spots could go fast, and I don’t want you to miss out…on either the free book or the limited available spots we have for new clients.

How It Works

To health and life,
Chad

You’ve decided that hiring a Los Angeles personal trainer could help you turn heads, feel more confident, look amazing in your clothes, raise your energy, look better naked, and increase your strength.

But you fear these results may elude you if you end up with the wrong personal trainer.

Consider the following when looking for a personal trainer in Los Angeles who can transform you from the old you into the new you:

The 6 Criteria You MUST Consider When Hiring a Personal Trainer in Los Angeles
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After you read the question below, I’ll quickly tell you how to solve this problem, and then I’ll show you a video I filmed last night of me demonstrating the solution.

You’ll even get to watch me collapse on the floor at the end.
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Last Saturday, I was getting ready to drive to San Diego for a day of fun, when I got a phone call that the building in Los Angeles that my gym is in was ON FIRE.

Needless to say, I got to San Diego late that night. I was scared for a minute, but thankfully, the fire was put out, and the gym is fine.

So, I’m thinking about how we all have these metaphorical “fires” that pop up day-in and day-out, and how easy it is for this to derail a well-intentioned fitness routine.

But it doesn’t have to.

Here are 3 simple ways to keep on top of your health, through all the craziness that life throws out there:
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